Sunday, June 13, 2010

Momentum... Keep it Going!

Physics textbooks say that the formula for momentum is Mass x Velocity. In other words, an object in motion tends to stay in motion. I've learned this lesson in my running and training many, many times. While I follow a 10 & 1 training program for running (which means that you run ten minutes and then walk one minute and repeat this process for the desired distance) I've learned that, especially nearing the end of a long race (1/2 marathon +) it becomes increasingly difficult to start running again after that one minute walk break. The body slows down to walk and then it wants to stay slowed down. It take more and more work to get moving again.

The same is true in a training program. I can't count the number of times that I have gotten myself into great shape preparing for an event and then, after the event is over, I take a break that becomes a hiatus and pretty soon I've lost my fitness level and have to start almost back at zero. This is an example of the law of Momentum and also the inverse law which is that an object at rest tends to stay at rest. In other words, it takes a lot more energy to get something moving than it does to keep it going once it's started. I recently finished another half marathon program and this time I've been continuing to train 3 times a week and getting a long run in fairly consistently. I'm trying hard to take advantage of the law of Momentum. I've already gotten into shape, so now I'm just trying to maintain it. While it took 4-5 days a week of fairly intense training to get here, it takes much less to keep it going. That's momentum.

If you study the lives of successful people in any field, you'll discover that what they are better at than others, is that they're really good at capitalizing on Momentum. They understand that it takes a TON of work to get a business, career or project off the ground, and relatively small amounts of energy to keep it going after that. That's why venture capitalists exit. They understand that while they could continue to start new companies, develop them, nurture them and then sell them for a profit, it's much more efficient to buy companies once they are already up and running and successful. We need to apply the same principal to our lives.

Too many of us experience success in some aspect of our lives and then rest on that success. We enjoy the feeling of having achieved something too long and don't capitalize on the momentum we've generated. Maybe you've just done a great job on a project at work. You've landed a big account, or finished a big report and you've been praised and recognized for your good work. There's a temptation to stop and bask in the glow of recognition, but if you do that, you'll be missing a great opportunity. instead of resting on your laurels, ask for another responsibility, or talk with your supervisor about your accomplishment to see if there something else that he or she can see you doing. Maybe it's even the time to ask for that raise or promotion.

Publicists know that once you've been able to generate a little interest or buzz about your client, the next step is to keep that person in the media as much and for as long as you can. In other words you use the recognition of the first media appearance to generate the next one. Momentum. Just like the little snowball at the top of the hill, once it gets moving and starts to gain speed and size, it becomes increasingly difficult to stop it. Your life and you success can be the same way.

So take advantage of whatever momentum you have currently generated in your life. If you've taken the first step toward a goal, hurry up and take the second step. It you've just lost ten pounds. Don't stop to enjoy those ten pounds, work on the next ten. After all, if Momentum = Mass x Velocity, your mass has just decreased so you need to increase your velocity that much more! :) Keep it going! Use Momentum to your advantage.

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